Shehraz Ishak – Behind The Strategy

Here’s What You Get:

Behind The Strategy is an over the shoulders look at creating strategy from “blank page” to “executive-ready deck” based on real world client engagement.

Watch me create a strategy from the first page to the last page.

And follow the logic from concept to design to build-out.

The Only Training System That Shows You Exactly How To Create Strategy

I show you from the start to finish how to create strategy using a real world client engagement scenario to solve a tough business problem and develop a long term strategy and the set of strategic choices to deliver on our objectives.

I am including the finished strategy deck and design artefact with Behind The Strategy so you can use the assets for your own strategy.

Infinity Strategy Deck

The completed professional strategy deck for Infinity so you can use the assets in your own strategy creation.

Strategy Storyboard & Design

The design document for Infinity Strategy to complement the finished deck.

Kick Off Your Strategy (With Style)

Finished kick-off deck for any new strategy and a video walkthrough on the steps to start a strategy the right way (and make a good first impression).

Business Detective

Learn the exact steps to analyse business and research markets for a strategy. Master the analytical phase and get valuable insights.

Alchemy Of Strategy

Learn how to build a high end strategy from scratch using the Ready-Set-Solve method.

High Stakes Strategy (New)

Learn how to craft a compelling, persuasive strategy story using the new 3-Act narrative framework to get buy-in from decision makers.

MODULE #1

Set The Foundation

Here we set up the strategy build out and discuss the story structure and the component parts of that story. We talk about the specific concepts and methods we will be using for this particular strategy. We also introduce the 5 part strategic narrative structure.

MODULE #2

Describe The Situation

We start the strategic narrative with the Situation. Here we want to describe the facts for Infinity and bring everyone up to speed and on the same page or the same baseline.

MODULE #3

Move To The Complication

Here we move into the tension part of the story. We want to describe the obstacles and challenges the company is facing that is preventing it from building the future it wants.

MODULE #4

Visualise The Future State

Here we paint a picture of our ambition. This is the solution that we have designed to tackle the challenge and articulate the next big move for the company.

MODULE #5

Create The Strategy

Now we begin to dive into the detail of how to deliver on the ambition. This includes the specific strategy choices we need to make as a company. Then, we unpack each strategic choice to demonstrate the key steps required to get from point A to point B.

MODULE #6

Build The Execution Plan

This shows us the path or the sequencing of the strategic imperatives and gives us a an idea of the build up or the stepping stones to the desired end state. We also describe the enabler capabilities required to make our strategy a success.

MODULE #7

Get Ready To Hit Publish

Here we tie a bow around the strategy and get it ready for submission to executives. We prepare our short form strategy (executive summary).