
Here’s What You Get:
Couldn’t make it to CampEcom in person? No problem.
You can still get full access to all content and workshops from our 3-day event and tap into all the insights, strategies, and tools shared by the best in the business.
PRE LAUNCH:
Before launching a product on Amazon, the preparation you do beforehand is what sets you up for long-term success.
This track will guide you through each essential step of the pre-launch process, helping you build a solid foundation for a high-impact launch.
Here’s what we’ll cover:
Pre-Launch Overview
- Get a complete roadmap of the pre-launch process to set the stage for success
Competitor Analysis
- Understand Amazon’s ranking algorithm
- Dive deep into product research and market data
- Use a product scorecard to evaluate opportunities
- Establish smart SKU naming conventions for tracking and scaling
Product Development
- Use tools like Intellivy and DRAB tests for product validation
- Evaluate competitor products with real unboxings for insight
Sourcing
- Learn how to find, vet, and communicate with manufacturers efficiently
Logistics
- Plan inventory and cash flow with forecasting strategies from industry experts
- Set up standardized advertising naming conventions for easier campaign tracking
Branding
- Learn the essentials of brand strategy and execution
- Validate your branding approach before launch
- Use SOPs and templates to create logos, packaging, and full brand guides
- Leverage the Adventure Lens Brand Guide Template to build consistency
SEO Optimization
- Use guided worksheets to optimize your listing for search visibility
Click-Through Rate (CTR)
- Follow the optimize CTR workflow
- Develop high-performing main image concepts using ProductPinion
Conversion Rate (CVR)
- Use ChatGPT and ProductPinion live to refine your image stack
- Build persuasive A+ Content using creative briefs and templates
- Utilize the AMZ Design Kit and MidJourney for polished visual assets
PPC Strategy
- Launch with confidence using Clear Ads’ expert PPC strategies tailored for new products
Bonus Training
- Access team presentation templates and examples to align internal stakeholders and partners
POST LAUNCH:
Once your product goes live, the work isn’t over—it’s just beginning.
The Post-Launch workshop is your roadmap to accelerating growth and scaling with precision.
Led by 10 industry leaders and 7-figure sellers in the ecommerce space, this workshop delivers real-world strategies, advanced tactics, and proven workflows used by top-performing brands.
Here’s what we’ll cover:
SEO & Backend Optimization by Colin Raja
- Learn how to fine-tune your backend attributes to boost organic visibility and index for high-converting keywords
- Understand how Amazon’s algorithm works post-launch and how to optimize for long-term relevance
Click-Through Rate (CTR) Deep Dive by Daniela Bolzmann
- Go beyond theory with expert walkthroughs on main image concepting, creative direction, and data-backed testing frameworks
- Learn how top sellers use AI tools, D2C creative best practices, and customer research to craft scroll-stopping listings
- Master the art of testing, iterating, and refining to consistently increase clicks
Conversion Rate (CVR) Mastery by Brian Zabierek, William Rivera, Brian Williams
- Build a performance-driven CVR workflow using tools like PickFu and ad-level data analysis
- Leverage influencer content and external traffic to increase buyer trust and drive more conversions
- Get a full breakdown of CVR components including listing structure, offer strategy, and shopper psychology
PPC Strategy Workshop by Guido Reyes, Matt Altman
- Join a step-by-step PPC session covering everything from budgeting and keyword targeting to a full launch plan
- Learn how to set realistic budgets, choose the right keywords, and structure campaigns for both scale and efficiency
- Discover how PPC fits into a larger omnichannel strategy to drive sustained growth
External Traffic & Influencer Marketing by Brian Kelsey, Brian Williams, Brian Zabierek, Will Rivera, Josh Hadley, Sohun Sanka
- Learn how to drive off-Amazon traffic using Meta ads, TikTok video content, and influencer campaigns
- Get the playbook for social selling that builds awareness, earns trust, and moves inventory fast



