Rebecca Yale – Weddings 101 Masterclass

Weddings 101 is designed to be self-paced, and is perfect for learning as you grow!

• Complete Masterclass Instructional Videos (detailing everything from Planning and Workflows to Visual Language and Flat Lay Styling!)
• Comprehensive E-Book Guides and Audio files (perfect for learning while editing!)
• Shooting Challenges
• Worksheets and Notes
• FREE BONUS: The Expert Pricing Calculator (worth $500!)
• FREE BONUS: Premium Partner Discounts (worth $1000!)

Want the lowdown? Here’s the details:

MODULE 1

Getting Started

An introduction to goal setting and creating a business plan, plus a worksheet to define your Ultimate Business Goals (which will become your guiding light, helping you make important business decisions for yourself):

• ‘Getting Started’ E-book PLUS Audio
• ‘Ultimate Business Goals’ Worksheet
• Notes and Guidance
• Plus $1000 of Premium Partner Discounts!

MODULE 2

Intentional Imagery

Learn how to create captivating photographs using the power of intention and visual language.

Create stronger, more purposeful imagery with ease!

• ‘More Than Pretty Tones’ Video Course
• ‘Guide to Visual Language’ E-Book PLUS Audio
• 4 Worksheets and Shooting Challenges
• Shooting Challenges (inc Hero Shot & Posing)

MODULE 3

Introduction to Flat Lay Styling

Learn the 10 building blocks of composition to transform your work.

These building blocks are applicable WAY beyond just flat lays – they are the foundations of visual literacy and strong imagery.

• ‘Intro to Flat Lay Styling’ Video Course
• Companion E-book
• ‘Flat Lay Workflow’ Guide
• Practice shooting challenges
• Styling Kit Discounts with Premium Vendors

MODULE 4

Introduction to Wedding Workflow

Learn the fundamentals for workflow to set up both your business and each individual wedding day for success—from contracts to portfolio websites, training your team and timeline/shot list creation and everything in between!

• ‘Intro to Wedding Workflow’ E-book PLUS Audio
• ‘Illustrated Shot List’ Workflow
• Sample shot lists & timelines templates
• Personal Affairs Organizer
• ‘What’s in My Camera Bag’ list

MODULE 5

The Business Bootcamp

Learn the fundamentals of pricing for profit and growing your business (includes pricing philosophy, my simple package structure, how to use the concept of conversion rates, and opportunity cost):

• ‘The Business Bootcamp’ E-book PLUS Audio
• ‘Investment’, ‘Opportunity’, & ‘Target’ Worksheets
• ‘Wedding Package Creation’ template
• ‘Business Plan’ template
• FREE BONUS: Pricing Calculator & Metrics Sheet