
Here’s What You Get:
36+ hours of videos featuring advanced courses, case studies of successful PPC campaigns in Google Ads, Meta Ads, LinkedIn Ads, TikTok, AI, Landing pages, GTM, GA4, etc + Live Labs & panel discussions presented at ADworld Experience 2026.
36+ Hours of videos & PDF slides
All videos of the seminars and advanced seminars (of 45 mins each) and the PPC cases (30 minutes each) from the Paid Search and Paid Social & B2B sessions presented on October 15th and 16th, 2026 in Bologna.
All seminars
Paid Search
- AI Impact on Paid Search – Ashley Fletcher (EN/IT)
- AI Readiness Framework – Bia Camargo (EN/IT)
- Understanding when GAds is automating against you – Ameet Khabra (EN/IT)
- Looker Studio for PPC – Alex van de Pol & Yoann Ferrand (EN/IT)
- Unconventional optimization techniques for experienced marketers – Jyll Saskin Gales (EN/IT)
- What’s Working (and not) in the Age of AI – Aaron Levy (EN/IT)
- Microsoft & LinkedIN: the perfect pair – Navah Hopkins (EN/IT)
- Google Ads Live Clinic 2026 – Analysis of live accounts by speakers & PPC Expert panelists (EN/IT)
Paid Social & B2B
- Getting more from Paid Social – Sarah Sal (EN/IT)
- Incremental Ads: Meta & TikTok beyond attribution – Alessandro Frangioni (IT/EN)
- Building AI Tools for MetaAds – Chiara Piras & Andrea Pala (EN/IT)
- LinkedIn Thought Leader Ads nel 2026 (e oltre) – Alberto Beccaris (IT/EN)
- Turning Consumer Research Into High-Impact Ad Messaging – Leah Mazur (EN/IT)
- LinkedIn Ads at Scale – Rob Muldoon (EN/IT)
- Beyond Lead Volume in MetaAds – Dario Zannoni (EN/IT)
- Meta Ads Live Clinic 2026 – Analysis of live accounts by speakers & PPC Expert panelists (EN/IT)
All PPC Cases
Paid Search
- Beyond the Easy Wins – Dario Zannoni (EN/IT)
- AI Search & Funnel Data – Matteo Zambon (IT/EN)
- AI Readiness real application – Bia Camargo (EN/IT)
- The perfect tROAS for GAds – Alex van de Pol (EN/IT)
- Local Lead Gen Nationwide – Hannah Zora Strong (EN/IT)
- When High CPCs Are A Good Thing – Jyll Saskin Gales (EN/IT)
- Conversion data & automation drift – Ameet Khabra (EN/IT)
- When Performance is a Risk Function – Charley Brennand (EN/IT)
- Scaling with control & efficency – Nicola Sargeni (IT/EN)
- Controlled scaling in ecommerce tech – Ludovica Montesanti (IT/EN)
- There is more beyond tracking – Riccardo Tirelli (IT/EN)
- Rebuilding Attribution in PMax – Jitse van Rijn (EN/IT)
- PPC Caesars Award Prizegiving & Round Table – (IT/EN)
Paid Social & B2B
- AI makes time (& money) – Luca Orlandini (IT/EN)
- Meta Ads vs Privacy in Healthcare – Andrea Calisti (IT/EN)
- Effective Cross-Channeling – Matteo Bianconi & Delia Cabrelli (IT/EN)
- YT/Meta/TT from community to conversions – Alessandro Frangioni (IT/EN)
- Boosting 3.14x ecomm sales with MetaAds – David Peranic (EN/IT)
- Is TikTok only for teens? – Anastasia Krivoruchko (EN/IT)
- Ads & Sales (on Linkedin) – Ajda Novak (EN/IT)
- Customer Insights to shape Messaging – Leah Mazur (EN/IT)
- LI Thought Leader Ads x AI – Rob Muldoon (EN/IT)
- 5.7X higher ROAS thanks to stories – Sarah Sal (EN/IT)
- Scaling a footwear brand to international – Madalina Stanescu (EN/IT)
- Is Meta the wrong channel for B2B? – Alessio Carbonari (IT/EN)
- PPC Caesars Award Prizegiving & Round Table – (EN/IT)




