01-Module 10 Sales and Conversions

01-L39 The Bow Tie Funnel [17m]

02-L40 4 Stages of the Buying Cycle [17m]

03-L41 4 Types of Decision-Makers [16m]

04-L42a Persuasion technique – How to ethically use the science of scarcity [16m]

05-L42b Persuasion technique – The concept of unity and shared identity [7m]

06-L43a Persuasion technique – Future pacing [5m]

07-L43b Persuasion technique – Risk or loss aversion [6m]

08-L44 Persuasion technique – Social Proof [23m]