Here’s What You Get:

• How to optimize page experience

• How to design your Google News sitemap and implement timestamps

• How to optimize crawl budget

• Pitfalls to avoid when including sponsored and UGC attributes

• How to set up Google Publisher Center and its importance

• Ads and popups best practices

• Topic and keyword research methodologies for priortizing opportunities

• Examples of E-E-A-T done well

• How to define and optimize your taxonimization

• Why original reporting is important and best practices

• How to define and utilize better layouts for different site structures

• How to keep content updated

• How to realize topical relevance and authority

• Measuring and assassing content performance

• How to leverage video content

• Image optimization best practices

• How to develop an internal linking strategy

• How to develop and implement a content cluster strategy

• How to use Google Trends

• When to use multilingual SEO

• How to optimize content for Google Discover

• How to audit content and identify gaps

• + more