WHAT TO GET?

Here’s Your Path to Making It Happen

Section 1 – The Copywriter’s Mindset

• Lesson 1 – Watch This First to Build The Foundation
• Lesson 2 – Mastering the Copywriter’s Mindset
• Lesson 3 – How to Get Over Your Fear of Selling… For Life

Section 2 – Four “P’s” to Get You Paid

• Lesson 4 – Prepare: What is Your Main Promise?
• Lesson 5 – Prepare: What is The Main Pain You Are Solving
• Lesson 6 – Prepare: Why EXACTLY Should Someone Say Yes to You?
• Lesson 7 – Prepare: Why Might Someone Say “NO!”
• Lesson 8 – Personalize: Step Inside the Mind of Your Reader
• Lesson 9 – The Pitch: Part 1
• Lesson 9 – The Pitch: Part 2
• Lesson 10 – Probe Your Results to Get Better Fast

Section 3 – Add Spice to Your Bland Copy

• Lesson 11 – 7 Ways to Generate Great Copywriting Ideas
• Lesson 12 – How to Change Bad Copy Into Great Copy
• Bonus Video Lesson – What the heck is a “named oddity?”
• Bonus Resource – Master Copywriting Worksheet