
Here’s What You Get:
A live masterclass & Notion resource hub designed to help you revamp your website design process so that you can finally turn a profit, fight scope creep, move with confidence, and build a business that leaves room to be a person, too.
Entire_Process_Walkthrough
The FULL day-by-day process (from start to finish) that allows me to design 30-40 client websites a year. I’ve been testing and tweaking this process for half a decade, and I’m giving you the literal mechanics on what happens on which day, in what order, and why; PLUS every speed trick I’ve picked up along the way.
The_Tea_on_Templates
My philosophy about what “template customization” means (aka, basically custom lmao), my “don’t fix what’s not broken” design strategy, and how templates actually function in my design process.
The_Tea_on_Branding_&_Client_Copy
How I do a Website Week when I’m also doing the client’s branding; PLUS how to manage clients who are DIYing their copy (and how to keep the whole thing moving without becoming their unpaid copywriter).
How_to_Deal_with_Bigger_Sites
Strategies for scoping a project it when it’s objectively too many pages for a week, but you still want to run it on a sprint system. (And how the eff to charge for that.)
How_to_Sell_It
Because you need to start positioning sprint work as the premium method it truly is. I’m laying out all the must-have details for your sales page, your proposals, AND your discovery calls so you can lead your prospective client discussions with confidence and make sure everyone’s on the same page beforehand.
The_client_portal
A plug-and-play Notion portal you can reuse for every single client. It comes loaded with brand questionnaires, website questionnaires, and a daily workflow system so you show up looking like the organized creative director you already are (even on the weeks you don’t feel like one).
How_to_structure_a_killer_proposal
Everything you need to know about what to include in your web design proposal, regardless if you do the Website Week system or not! (One of my clients called my proposal the “Equinox of proposals” so )
Map_your_capacity_and_pricing
Because now that you’ve got an entire framework for actually closing your tabs on a weekly basis, it’s time to apply that to your real life schedule and real life bank account!
This kit is for you if . . .
- You’re a website designer who is sick of the hamster wheel of having too many overlapping projects and not enough money
- You’re a brand designer who has avoided adding website design to your services because you know it’s a lot more moving parts
- You’re a talented overthinker who knows you’re a great designer but you question everything the longer you look at your own work
- You’re a designer who’s good at the design part and bad at the business part — and are finally ready to fix that
- You have something else going on—an acting career, kids, a day job you’re trying to leave—and need a business model that has actual project start and end dates



