Here’s What You Get:
Module 1: The New Rules for Visibility, Authority & Remaining In Demand
Learn how to show up without selling yourself out. You’ll explore what’s really holding you back from being seen, how to balance authenticity with boundaries, and how to decide what parts of your identity to magnify.
Lessons include:
+ Overview of the Program
+ The Visibility Block: Why You’re Holding Back in Your Messaging
+ Where’s the Line Between Being Authentic and Feeling Overexposed?
+ Decision Check-In: Curate Your Visibility, What Aspects of Your Identity Will You Magnify?
Module 2: The Foundation of High-Ticket Messaging
Why messaging matters more as your price point increases. You’ll learn how to shift from selling what you do to messaging who your buyer becomes through working with you.
Lessons include:
+ Why Messaging Matters in High-Ticket Sales
+ The High-Ticket, High-Touch Messaging Shift: It’s Not About What You Do, It’s About Who You Are
+ Decision Check-In: Are You Ready to Stop Selling the Offer and Start Speaking to the Buyer’s Identity?
Module 3: The Psychology of High-Ticket Buyers
Understand how decision-making shifts when there’s a comma in the price tag and how to align your content with your client’s identity shifts.
Lessons include:
+ The Psychology of High-Ticket Buyers: How Decision-Making Changes at Higher Price Points
+ The Three Levels of Buyer Identity Shifts: Messaging That Matches Their Readiness
+ Choosing the Right Lead Generation Strategy for Your Business Model
+ Decision Check-In: What Stage of Buyer Identity Are You Currently Speaking To Most?
Module 4: The Messaging Mindset Shift
Why staying relevant and resonant requires evolution. You’ll unpack where you’ve outgrown your message and how to re-engage without starting over.
Lessons include:
+ The Myth of ‘Set It & Forget It’ Messaging
+ The Truth About Messaging (And Why It Can’t Be Static)
+ Decision Check-In: What Parts of Your Messaging Have You Become Too Out of Touch With?
Module 5: Lead Your Messaging Like a CEO
Step into your role as the leader of your messaging, not just the creator. You’ll learn how to map buyer patterns, delegate without diluting, and systematize thought leadership.
Lessons include:
+ Know Your Buyer Like a CEO [Client Snapshot Template] + Create Content Like a CEO [Custom GPT Prompt] + What It Really Means To Market Like a CEO [Checklist]
Accessible Learning That Meets You Where You Are
No fluff. No filler. Just the strategic tools, templates, and support you need to refine your messaging like a CEO and feel like one while you do it. Every asset is designed to remove friction, spark clarity, and help you move faster with less second guessing.
What’s included:
+ 18 Video modules with playback speed control and full transcripts
+ Private podcast feed so you can listen and learn on the go
+ Client Snapshot Template to decode how your best-fit buyers make decisions
+ Custom ChatGPT Prompt to turn real buyer insights into content topics and hooks that convert
+ Messaging Rhythms Checklist to keep your message aligned, relevant, and consistent
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