Here’s What You Get:
What you’ll accomplish in our 6 intensive sessions
By the end of our 12 hours together, you’ll have working server-side tracking systems and the confidence to implement for any client. This isn’t theoretical training.
Sessions 1-2: Server-Side Foundations & Deployment
(September 15 & 17)
Session 1: Master the Fundamentals
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Understand how GTM server-side actually works
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Assess technical and business readiness for any client
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Calculate ROI and cost projections
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Navigate the Stape platform like a pro
Session 2: Deploy Your First Server-Side System
- Create your server-side container in GTM
- Deploy the container on Stape infrastructure
- Configure custom domains for first-party data collection
- Implement GA4 server-side tracking
What you’ll have: A working server-side tracking system capturing clean GA4 data
Sessions 3-4: Advanced Implementation & Ad Blocker Immunity
(September 22 & 24)
Session 3: Bulletproof Your Tracking
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Configure custom loaders that bypass ad blockers
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Implement GA4 bypass techniques
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Master first-party cookie strategies
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Deploy same-origin setups for enterprise security
Session 4: Meta Ads Server-Side Mastery
- Implement Meta Conversion API with deduplication
- Configure User Provided Data for enhanced attribution
- Set up offline conversion tracking
- Troubleshoot common Facebook tracking issues
What you’ll have: Ad-blocker-proof tracking that captures Meta conversions other consultants miss
Sessions 5-6: Google Ads Integration & Professional Monitoring
(September 29 & October 1)
Session 5: Google Ads Server-Side Excellence
- Configure Google Ads tracking through server-side
- Implement remarketing with custom parameters
- Set up User Provided Data for Google Ads
- Deploy offline conversion tracking
Session 6: Professional Management & Monitoring
- Implement consent mode for GDPR/privacy compliance
- Configure server log monitoring and alert systems
- Analyze server-side tracking impact with reporting
- Set up multi-client management via Stape
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