Amy Posner – Complete Breakthrough Freelancer

Here’s What You Get:

• 11 A-Z Modules: This is your Mastermind Library. All the lessons, all the tools and all the skills you’ll every need.
• Direct Access to me: If you have a question about anything in the course, just ask. Your course comes with a 12-month support program.
• 10x Expert Interviews: I invited 10 successful freelancers to share their most successful strategies.
• ADHD Friendly: I designed this course following best practices for ADHD business owners.
• Lifetime access: No subscriptions and free content upgrades for life.

Module 1 — Introduction

• Your welcome to Complete Breakthrough Freelancer is more than a friendly howdy. We’re going to hit the ground running with a discussion about the real reason you need a business, the true power it holds.
• The Single Function Of Your Business
• What I Want For You
• How This Course Works
• Your Course Tools
• What Makes A Successful Learner? (Guest Expert)

Module 2 — The Freelance Business Mindset

• You know those cartoons where someone puts on X-ray glasses and suddenly their entire world looks different? Well, that’s this module.
• The Business-Owner Advantage
• When To Be An Expert And When To Be An Order-Taker
• Here’s Where The Money Comes From
• The Eight Levers To Freelance Growth
• Business Money vs Your Money
• How To Harness Time (instead of chasing it)
• What’s Really Possible

Module 3 — How (And Why) Marketing Works

• Good marketing ensures you have enough clients to make a living. Great marketing makes it rain.
• The five steps every prospect must take before they’ll hire you
• Sales funnels (which ones to embrace and which to shun)
• How alignment + exclusivity = better everything
• The proper way to define your market
• The one-sentence rule for getting your prospects’ full attention
• How that attention becomes revenue
• Why your service is not your offer (and what is)
• The little-known and highly lucrative art of post-project care

Module 4 — Your Market

• This is the first of your workshop modules and we’ll begin the work of building and/or refining your business.
• Segmenting Your Market
• Niching, Specializing or Generalizing?
• Creating Your Ideal-Client Persona
• Your Dream 100
• The Pro-Marketers Research Toolbox

Module 5 — Your Brand

• No matter how much competition, no matter how smart AI gets, there is one thing your competitors can never out-compete you on… being You.
• Why Freelancer Is A Brand You Might Want To Avoid
• Your Mission Statement
• Hiding In Plain Sight. Your Superpower
• Your Expert Position

Module 6 — Your Offer

• There are two things you need to know about your offer. First, your service is not your offer. Second, if you get your offer right, your best-fit prospects will question their sanity for not hiring you.
• The List-Offer-Copy Rule
• Projects vs Productized Services
• Building Irresistible Offers

Module 7 — Getting Clients

• You’ve researched your market, defined your brand, staked out your expert position and created your offer. Time to build your client pipeline.
• Inbound vs Outbound Marketing Explained
• The Seven Fundamentals of Successful Prospecting
• Your Three-And-A-Half-Degrees Of Separation Pipeline
• Cold Outreach Done Right
• Content Marketing Original Secrets
• Other People’s Audiences
• Referral Magic
• Paid Traffic

Module 8 — From Prospects To Clients

• Traditional marketing has a very direct approach to turning prospects into buyers. Sell! Sell! Sell! But there’s a much better way. Build a relationship.
• True Permission Marketing
• Your List Is Your Security
• Your Seven Newsletter Hats
• Newsletter Templates (Seinfeld vs Soap Operas)
• Monetizing Your List
• Your Information Pack

Module 9 — From Prospects To Clients

• The day has arrived. Your prospect has booked a call.
• You’re getting my Sales Call Quick Fix course, which sells separately for $97. You have full access to it as soon as you enroll in Complete Breakthrough Freelancer.

Module 10 — Client Management

• Your client expects more than the deliverables you’re contracted for. They want a good experience.
• The Gift
• How To Eliminate Problems Before They Happen
• Updating Your Client
• How To Present Work For Maximum Buy-In
• Closing Out The Project
• Troubleshooting as an Art Form

Module 11 — Bringing It All Together

• Time to bring everything together. In this final module I’ll walk you through two business-building blueprints that connect everything we’ve learned so far.
• Key Lessons Summary
• Short-Term Blueprint
• Long-Term Blueprint