The 21 Day UGC Creator by Sarah Leverton
Introduction to the Course
The 21 Day UGC Creator is an online course designed by Sarah Leverton to teach individuals how to become successful User Generated Content (UGC) creators. This program provides a structured 21-day framework that guides participants through the essential steps to create engaging content for brands, helping them land paid opportunities without needing prior experience, a massive social media following, or expensive equipment. With a focus on practical, actionable advice, the course empowers people to turn their creative skills into a sustainable and profitable business by working with brands that need authentic, relatable content. Sarah Leverton’s program is ideal for anyone who wants to break into the world of content creation and social media marketing.
Goals of the Course
The 21 Day UGC Creator course has several key objectives aimed at helping participants build a successful career in content creation. The primary goals of the course include:
- Empowering New Creators: The course aims to help individuals who are new to content creation build the skills and knowledge needed to succeed in the UGC industry. Whether you have no experience or are looking to refine your skills, the course offers a clear path to follow.
- Structured Learning: By breaking down the learning process into manageable chunks, the course ensures that participants are not overwhelmed. Each day’s lesson builds on the previous one, so learners can steadily progress and apply their knowledge immediately.
- Financial Independence: One of the core goals of the course is to show how UGC creation can become a full-time career. Sarah teaches her students how to earn a steady income from brand deals and collaborations. This approach focuses on generating high-quality content that brands are willing to pay for, allowing creators to make money consistently.
- Building Professional Confidence: For many, the idea of reaching out to brands or negotiating deals can be intimidating. This course provides the confidence to approach brands, pitch ideas, and secure paid opportunities, even if you are starting from scratch.
Content Overview or Modules Breakdown
The 21 Day UGC Creator course is divided into six steps, each targeting an essential skill for becoming a successful UGC creator. Over the course of 21 days, students will move through each of the following modules, which cover everything from content creation to pitching brands and scaling a business.
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Step 1: Niche & Offer Building (Days 1-3)
In the first step, participants focus on identifying their niche and creating an irresistible offer for potential brand collaborations. This involves defining what type of content they want to specialize in and crafting a value proposition that will attract brands. This stage also includes providing templates and scripts to help participants confidently pitch their services to brands, even if they don’t have a large following.
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Step 2: Content Creation Mastery (Days 4-8)
Once the foundation is laid, the next module dives into the art of creating high-quality content. Participants learn how to film, edit, and refine their videos to meet professional standards. This part of the course teaches how to craft engaging content that resonates with audiences and brands alike. It emphasizes the importance of storytelling, lighting, and sound to produce compelling, brand-ready videos.
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Step 3: Professional Portfolio Website (Day 9)
After creating content, it’s essential to showcase it in a professional manner. This step walks participants through setting up a custom WordPress website to build their portfolio. A polished, easy-to-navigate portfolio increases the chances of attracting high-paying clients. By the end of this module, learners will have their own website ready to impress potential brand partners.
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Step 4: Automated Brand Outreach System (Days 10-14)
With content ready and a professional portfolio in place, the next step is learning how to reach out to brands effectively. This module covers how to automate the brand outreach process using email templates and outreach strategies. By creating a system for contacting brands regularly, participants will be able to land consistent work and grow their UGC business over time.
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Step 5: Sales, Proposals, and Contracts (Days 16-18)
Once brands start responding, it’s time to handle the business side of things. This module teaches how to prepare sales proposals, negotiate deals, and manage contracts with brands. Sarah shares templates for proposals and contracts that participants can use to simplify these processes. By the end of this section, participants will feel confident negotiating terms, securing brand deals, and managing client relationships.
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Step 6: Scaling Your UGC Business (Days 19-21)
The final step focuses on scaling a UGC business. As content creators secure more deals, they may wish to expand their operations. This module teaches strategies for outsourcing work, hiring a team, and diversifying income streams. The goal is to help participants move beyond being sole operators and build a sustainable UGC business that grows over time.
Benefits of the Course
The 21 Day UGC Creator course offers a range of benefits for aspiring content creators:
- Comprehensive Learning: The course covers every aspect of becoming a UGC creator, from content creation to client acquisition, offering a thorough and structured learning experience.
- Expert Guidance: Sarah Leverton, a successful UGC creator herself, provides insider knowledge and tips from her own experience in the industry. Her expertise is invaluable in helping learners avoid common mistakes and achieve success faster.
- Practical Resources: The course provides templates, scripts, and even a website template to help participants implement what they’ve learned. These resources save time and ensure a professional approach to content creation and business management.
- Flexible Learning: The 21-day framework can be completed at your own pace, making it easy to balance with other commitments. Whether you’re a full-time worker, a student, or a stay-at-home parent, you can progress through the course in your own time.
- Community Support: Participants gain access to an exclusive community of like-minded individuals. This community offers networking opportunities, collaboration, and mutual support throughout the course and beyond.
- Financial Growth: The course helps students create a steady income by teaching strategies to secure brand deals and expand their business. The potential for long-term financial growth is a key benefit of the course, as many graduates go on to earn significant monthly incomes.
Target Audience for the Course
The 21 Day UGC Creator course is designed for a wide range of individuals, including:
- Aspiring Content Creators: Individuals who are interested in content creation but don’t know where to start. Whether you have experience in photography, videography, or social media management, this course provides the foundation to turn your passion into a business.
- Existing Creators Looking for Growth: Content creators who are already producing content but want to refine their skills, gain more brand collaborations, and increase their income will benefit from the actionable advice in this course.
- Professionals Seeking a Career Change: Those looking for a flexible, creative career path will find that UGC creation is an ideal option. The course is particularly suited to individuals seeking a career change that offers both creativity and financial independence.
Conclusion
The 21 Day UGC Creator course is an excellent opportunity for anyone looking to enter the world of content creation and brand partnerships. With its structured approach, practical resources, and expert guidance, this course provides everything needed to start creating valuable content for brands and turning it into a profitable business. Whether you’re a beginner or an experienced creator, Sarah Leverton’s program offers valuable insights into how to succeed in the competitive UGC space. By the end of the course, participants will have the skills, confidence, and tools to create high-quality content, pitch brands, and secure consistent work that leads to financial success.