Here’s What You Get:
- How to mine endless VALUABLE content topics: our style of running successful content campaigns relies on two competitive-edges. The first edge requires you to align with your unique background, experience & personality. The second edge requires you to know what is being talked about in your market and what is not. We will go much deeper on this at the event.
- Communication skills for nailing the two styles of online content: we mix long form with short form (this is platform-specific) and we only shoot content once. IMPORTANT: I don’t want to be sitting in a room for days trying to shoot ten hours of content. That’s not my style. I’m busy and have multiple businesses to run. We built this system for me (maximum leverage). If you want to waste your time, go do that… but I am not a fan and this system accounts for that. This is the simplest (and fastest) way to get your content distribution to the masses.
- How to post-produce for quality: we will teach on the styles of editing that perform well for different qualities of followers & prospects. The world is addicted to hype & dopamine. Your best clients will not be. From your thumbnails to your music selection and editing processes — we’ll go into this. If you have a team member who is doing all of your editing, you will get a single license to access the recordings of the material after the event (share it with them to train them). Speaking of editors…
- Our final topic will be how to properly assemble a content team: one of my specialties is finding & locking in team members who are A-players. It’s the only way I have broken records in a world of full time content producers while working 1/10th of the time they do.
Overview
“Blue Ocean Content” is a transformative course designed for marketers, business owners, and content creators looking to make a significant impact in their respective fields. Developed by Taylor Welch, a prominent figure in content marketing, this course delves into innovative strategies for content creation that can help one navigate the crowded digital landscape.
What You Will Learn
The course emphasizes the importance of finding a unique voice and angle in the content you produce. It focuses on strategies that allow content creators to differentiate themselves from their competitors.
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Identifying Your Unique Selling Proposition
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Creating Content that Resonates with Your Target Audience
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Utilizing Storytelling Techniques to Enhance Engagement
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Effective Content Distribution Strategies
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Analyzing Performance and Making Data-Driven Adjustments
Features of the Course
The course is structured into several modules, each focusing on different aspects of content marketing. It includes video lectures, interactive assignments, and actionable resources to help you apply what you learn in real-world scenarios. Some of the key features include:
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Interactive Quizzes to Test Your Knowledge
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Access to a Private Community for Networking and Support
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Lifetime Access to Course Materials
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Regular Live Q&A Sessions with Taylor Welch
Target Audience
This course is suited for a variety of individuals including:
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Marketers seeking to enhance their content strategy
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Business owners looking to grow their online presence
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Freelancers aiming to upskill in content creation and marketing
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Anyone interested in mastering the art of impactful storytelling through content
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