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What You’ll Get:
Step 1
SALES CALLS, OBJECTIONS, CLOSING
We’ll start off by getting a handle on setting you up for success before, during, and after your sales conversations (be that a sales call, DM voice memo, or custom Loom video.)
— Learn how to write your unique value proposition so you can clearly communicate your premium offer’s unique value & why it matters to your ideal client
— Swipe my sales call scripts so you can feel confident knowing how to direct the convo for a successful close before you even hit ‘dial’ or ‘record’
— Plus, objection handlers (because it’s bound to happen from time to time) so you can know exactly how to navigate specific, common objections your people may have
Step 2
APPLICATIONS & SALES FUNNELS
Let’s take the overwhelm out of the application & sales funnel processes with my easy, swipeable systems.
You’ll learn how to write your applications and optimize sales funnels in a way that’s designed to bring in the right people (& tell their friends!)
— Learn how to build a 60-minute intensive application to make sure you’re attracting the right people & repelling the wrong ones
— Get the optimal high-ticket sales funnel & learn the multiple ways you can nurture potential clients into paying clients
— See real examples of DM convos, easy & actionable CTAs, how to identify ‘nos’ in disguise, & how to direct the convo to be more relationship-driven
Step 3
SALES MESSAGING
Your sales messaging will be different depending on the platform, program you’re pitching, & the goal behind that program.
You’ll learn the ins & outs of how to craft all kinds of sales messaging so you can master your sales on allllll of the platforms.
— Learn the Reality, Results & Obstacles, and Objections formula & how to apply it to your ideal client’s needs, wants, & current life sitch
— See real examples of how to optimally write different kinds of sales content, including long-form, short-form, & persuasive copywriting for repeatable, successful conversions
— Get the 411 on the many different sales tactics you can utilize in your biz & how to seamlessly implement them into your content calendar for converting warm leads to actual buyers
Step 4
GROUP PROGRAMS, WAITLISTS, & PRACTICE LABS
Let’s put these strategies & tactics into practice! In our final lesson together, you’ll learn how to specifically market & sell premium group programs, create hype to build your waitlist, & build buyer personas to know how to best serve your different types of ideal clients.
— Steal my proven 3-phase approach to selling your group program with ease (& without crickets)
— Get the step-by-step processes & rationale for establishing your promo schedule, private inviting, following up, & incentives for waitlist & group programs
— Learn how to sell & create content for different buyer personas so you can understand how they respond best & feel most seen
So how can you be absolutely sure HTSS is for you?
- You’ve got a service, course, program, group, mastermind (an expertise-based offer or service) you want to sell to your audience.
- You don’t just want to learn how to sell one offer, you want to learn how to sell ALL of them – from entry to high ticket offers.
- You want to be able to translate your sales skills to reflect your client journey, so your audience can upgrade to each of your offers.
- You want to have a deep understanding of what sophisticated sales tactics actually are & how to make quick shifts in your strategy as needed.
- You want to learn how to execute a sales strategy that is undeniably authentic to your brand and your goals (maybe even easy & enjoyable?!)
- You want to toss the “hustle to sell” cycle, so you can get out of feast-or-famine mode and show up undistracted and at ease.
- You’re ready to overcome the roadblocks, so you can build a legacy worth raving about
Sales Call Manual
Designed to help you walk through the trust building, the discovery, the transition, and the closing phase of your sales calls.
Video Sales Letter Script
A plug-and-play template that helps you create, film, and nail your VSL, so your audience confidently *clicks* your CTA.
DM Proactive Outreach + Reactive Response Scripts
Crafted to walk your prospects from seamless Instagram conversations to the point of sale.
Objection Handling Playbook
This playbook will give you line-by-line scripts for overcoming the 5 most common objections.
Sales Call Structure
Designed for you to visually map out the pathway of your unique sales calls.
Lead Pipeline Spreadsheet
Track your leads from cold to hot with relevance to each of your unique offers.
Offer Pitch Worksheet
Create your individual pitches for each of your offers with this plug-and-play worksheet.
DFY Canva Templates from High Moon Studio™
Change these templates to your brand colors, and you’ve got slides for your unique mechanism already.
Shannon Matson
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