Paul Mascetta – Weapons of Mass Persuasion Workshop

Here’s What You Get:

This is for:
Marketers, copywriters, and business owners who want to tap into the brain’s natural neurochemicals to make people buy faster and more often.

• Unlock the 5 core brain chemicals that drive every buying decision — and the exact marketing triggers that activate them.
• Discover why better chemistry beats better copy… and how to re-engineer your messaging for instant conversions.
• Swipe a ready-to-use arsenal of headlines, subject lines, and messaging mapped directly to the neurochemicals that make buying irresistible.
• Learn the secret of “chemical sequencing” — the precise order to stack curiosity, trust, status, relief, and urgency for maximum sales.
• Get a plug-and-play framework for spotting and fixing neurochemical gaps in your copy and funnels.
• Get lifetime access to all 15 Weapons of Mass Persuasion GPTs valued at $376.

FAQ

Q: What exactly is this training?
A: It’s a workshop where I reveal the 5 brain chemicals that drive every buying decision — and the specific marketing triggers that activate them. You’ll see exactly how to plug these levers into your copy, funnels, and campaigns for immediate lifts in conversions.

Q: Who is this for?
A: Marketers, copywriters, and business owners who want harder-pulling ads, emails, webinars, or VSLs — without starting from scratch. If you need campaigns that sell faster and convert stronger, this is for you.

Q: Do I need to be a copywriting pro?
A: Not at all. If you have a product, an offer, or even just a campaign idea — I’ll show you how to layer in these chemical triggers to make your message far more persuasive.

Q: Will you show real examples?
A: Yes. I’ll break down real-world campaigns showing how dopamine, oxytocin, serotonin, endorphins, and adrenaline are used right now by top marketers — and how you can model them in your own business.