Nicole Marguerite Gray – Soft Launch Your LinkedIn

Here’s What You Get:

• Self-Paced Curriculum
• Private Community Access
• 2x Monthly Post Feedback
• Resources & Templates
• Link: Our AI LinkedIn Helper
• Private Q&A Forum
• Private Community Access
• VIP Support Between Sessions
• Optimised LinkedIn Profile

Soft Launch Structure

MODULE ONE

We need to get the lay of the land before we dive in. There are loads of resources inside the course which will save you time as you go through – this is our chance to get to know them!

• Make the most of resources
• RSVP to our live calls
• Request post feedback

LinkedIn Sales Page — MODULE TWO

Posting means noooothing if we cannot actually convert people on our profile. We’re going through section-by-section to optimise and improve your LinkedIn profile together.

• Figure out your message
• Build trust with your people
• Share some personality ( ! )

Personal Brand — MODULE THREE

Before we post, we need clarity on what you’re selling, what makes you different to everyone else, and who you are speaking to. So that’s exactly what we cover in this module!

• Develop your ‘one person’
• Define your point of view
• Include multiple passions

Preparing To Post — MODULE FOUR

The final stage of prep as we begin posting is learning how to become your own editor over the coming months! We’ll cover scheduling, self-editing and building consistency.

• Use our secret ‘hook’ tool
• Easily schedule content
• Keep on track with posting

How To Format — MODULE FIVE

You can be the most eloquent person in the world but for social media, we need to understand accessibility, capturing attention and building intrigue – all while holding focus.

• Create great hooks
• Make content ‘skimmable’
• Add value with visuals

Know Your Numbers — MODULE SIX

It’s easy to bury our heads in the sand when it comes to analytics but the reality is – they’re not as boring or scary as they’re made out to be. This quick module covers everything you need.

• Locate your analytics
• Read your metrics
• Action what you learn

How To Hook Up — MODULE SEVEN

When it comes to LinkedIn, it’s all about the opening few lines before ‘see more’ – the hook. That’s why we have an entire module on how to recognise them and build them for ourselves.

• Build a great hook
• Attract your ideal audience
• Build credibility with hooks

Your Visual Brand — MODULE EIGHT

Your images make up 80% of what someone sees in their newsfeed – but we’re still just adding in any old photo from our camera roll. Not any more. We’re getting strategic with our visuals.

• Communicate with images
• Tell a story visually
• Take photos for LinkedIn

Pitching on LinkedIn — MODULE NINE

LinkedIn is a great place to start actively pitching your services. But we do it differently. No cold DMs, no pushy hard selling – this module shares perfect pitching guidance.

• Prepare your pitch
• Phrase your sale
• Reach out to people

Signature Series — MODULE TEN

We are creatures of habit and we loveeee repetition and storytelling – so having a series your audience can associate with you is smart. This module covers different types of series content.

• Find new followers
• Convert existing followers
• Build your own series

Soft Serve Funnels — MODULE ELEVEN

We are taking the traditional marketing funnel, modernising it, and applying it to LinkedIn. Learn how all the content you’ve been posting exists as part of a bigger strategy to win new clients.

• Create ‘warm’ content
• Convert with ‘hot’ content
• Build your own funnel

Plan Your Content — MODULE TWELVE

By the time you reach this module, you should have been posting consistently on LinkedIn for six months. This module explains how to continue to grow beyond the post prompts.

• Post more consistently
• Plan ahead with content
• Continue to build