Here’s What You Get:
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Searchable media database to over 80,000 journalists and contacts at publications, blogs, and podcasts around the world across 60+ industry keywords (updated quarterly). The database is broken down by publication and industry, so you can easily search and connect with editors and land in top-tier outlets, no matter your background or experience.
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In-depth pitch training with plug & play templates that have helped founders land in top publications and amass over 1 billion organic views.
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Monthly pitch coaching calls and recordings with Gloria to connect with fellow founders and get real-life examples of pitches in action. You’ll get the latest trends and opportunities to make the most of your outreach and in the months ahead.
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Invites to quarterly calls with Gloria + a journalist from a top-tier outlet with pitch reviews and insider advice on how to get seen, heard, and noticed by prestigious publications.
Publicity system & strategy training so that you can develop a sustainable and consistent workflow for mastering your publicity, sharing your message, and getting in front of millions in just 30-60 minutes a week. Like:
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Swipes, templates, and guides to streamline your success and start getting your story seen by millions, including:
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Comprehensive pitch training video with templates that I’ve used to place my students in national media outlets coverage that you can edit, copy, and paste to do the same
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The Gift Guide Bundle with downloadable media list and guide to stand out and get press for your products
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How to train your team and take your publicity in-house training & resources
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How to use HARO and easily find and connect journalists and editors
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How to hack LinkedIn to optimize your profile and stand out to contacts in your field
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How to create winning press releases with real examples to swipe
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How to make a press page to showcase past wins & leverage them for new opportunities
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and lots more
The PR Starter Pack created by Gloria Chou is a comprehensive online program designed for individuals and businesses that wish to delve into the world of public relations (PR). Whether you are a budding entrepreneur, a freelancer, or a business owner looking to enhance your brand’s visibility, this program provides essential tools and knowledge to effectively navigate the complexities of PR.
Overview of the PR Starter Pack
The PR Starter Pack is structured to offer a step-by-step approach to building your public relations strategy from the ground up. This pack is ideal for those who may not have previous experience in PR but are eager to learn the ropes and apply them to their own personal or business branding efforts.
Key Features of the PR Starter Pack
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Comprehensive Training Modules: The program includes several training modules that cover various aspects of PR, including media relations, press release writing, and managing public image.
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Templates and Resources: Enrolled participants gain access to invaluable templates and resources that can be utilized to craft effective PR materials.
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Expert Insights: Gloria Chou shares personal insights and strategies that have proven successful in her own career, providing participants with real-world application scenarios.
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Community Access: Participants will also join a supportive community of fellow students and professionals to share experiences and tips, fostering a collaborative learning environment.
Benefits of the PR Starter Pack
The PR Starter Pack offers numerous benefits that can help users not only learn PR tactics but also implement them successfully:
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Learn from a PR Expert: Gloria Chou’s extensive experience in the field allows for an inside look at professional PR practices, ensuring that students receive educated guidance.
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Flexibility: Being an online course, participants can learn at their own pace, allowing for a tailored learning experience that fits individual schedules.
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Practical Application: The program emphasizes practical training, helping students apply what they have learned immediately to their own PR efforts.
Target Audience
The PR Starter Pack is primarily aimed at:
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Entrepreneurs who want to manage their own PR effectively.
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Freelancers looking to diversify their skill set with valuable PR knowledge.
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Small business owners who wish to build a recognizable brand through public relations.
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Anyone interested in starting a career in PR or enhancing their marketing skills.
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