
Here’s What You Get:
The course for ambitious wedding photographers who want to upgrade their business and become industry leading, luxury wedding photographers.
- Direct, no-fluff education from a leading luxury wedding photographer
- Proven pricing strategies
- Strong business foundations for long-term success
- Insider information on how to make more money, get better referrals, and stay organized
- Step-by-step instructions for building a business that supports your lifestyle
- Expert marketing strategies
- Everything you need to build and run a seriously profitable luxury wedding photography business
WHAT’S INSIDE:
Goals & Planning
Lesson One: Course Introduction
Lesson Two: Goals And Planning
Photo Pricing
Lesson 1: Base Price
Lesson 2: A La Carte Items And The Importance Of Products
Lesson 3: Creating Your Offerings
Lesson 4: Pricing Tiers And Discounts
Lesson 5: Custom Proposals
Money
Lesson 1: Accounts/Credit Cards
Lesson 2: Income And Sales Tax
Lesson 3: Insurance And Business Expenses
Lesson 4: Retainers And Payment Schedules
Lesson 5: Contracts
Lesson 6: Cancellations/Refunds
Management
Lesson 1: Client Onboarding
Lesson 2: The Inquiry Call
Lesson 3: Communication
Lesson 4: Image And Product Delivery
Client Experience
Lesson 1: Energy And Awareness
Lesson 2: Do’s And Dont’s
Lesson 3: Consistency
Lesson 4: Taking Care Of Clients
Getting Connected
Lesson 1: Work/Life Balance
Lesson 2: Getting Connected
Lesson 3: Following Through
Ideal Clientele
Lesson 1: Course Introduction
Lesson 2: Establishing Your Ideal Client
Lesson 3: Attracting Your Ideal Client
Portfolio Curation
Lesson 1: Images Selections
Lesson 2: Refining Your Images
Lesson 3: Copywriting
Referrals
Lesson 1: Personal Branding
Lesson 2: Wedding Planner Referrals
Lesson 3: Photographer And Venue Referrals
Marketing
Lesson 1: Website Design
Lesson 2: Blogging And Youtube
Lesson 3: Social Media
Lesson 4: Publications And Advertising
Lesson 5: Gifting
Scaling
Lesson 1: Second Photographers
Lesson 2: Increasing Rates
Lesson 3: Building A Team (Virtual Assistants, Editing, Graphics, Social Media, CRM)
Following Through
Lesson 1: Following Through
Lesson 2: Getting Connected
Lesson 3: Channeling Momentum
Plus! Get These Bonuses:
Wedding Email Templates
A helpful resource to build and customize your own email flow throughout the full cycle of working with your clients from initial inquiry to gallery delivery.
Initial And Wedding Day Questionnaires
These are the exact questionnaires we send out to our clients.
The initial questionnaire is sent to a new inquiry and helps us prepare for the consult call.
The wedding day questionnaire goes out just before the event and helps us plan the wedding day photography.
Wedding Photography Timeline
Having a structured photography timeline can really make the difference between a streamlined day and a chaotic one.
This timeline will help you map out what makes sense for a wedding and provide the template to create that conversation with your client.




