Write More Personality-er Workshop by Justin Blackman
1. Introduction to the Write More Personality-er Workshop
In the realm of content creation, the ability to infuse personality into writing is paramount. Justin Blackman’s “Write More Personality-er Workshop” is meticulously crafted to assist writers in achieving this goal. With a background that includes writing 100 headlines daily for 100 days during The Headline Project and creating Brand Ventriloquist® voice guides for prominent clients such as Amy Porterfield, Stu McLaren, and Danny Iny, Justin brings a wealth of experience to this workshop.
This workshop is designed to help writers infuse their content with distinctive personality, making their words not only informative but also engaging and memorable. Drawing from his extensive experience, Justin offers practical techniques to transform mundane writing into captivating narratives.
2. Goals of the Write More Personality-er Workshop
The primary objectives of this workshop are to:
- Enhance Writing Style: Equip participants with tools to add punch, power, and pop to their everyday writing.
- Develop a Unique Voice: Guide writers in crafting a distinctive style that reflects their personality and appeals to their target audience.
- Improve Reader Engagement: Teach methods to make content more relatable and enjoyable, thereby increasing reader retention and interaction.
- Boost Confidence: Encourage writers to break free from traditional constraints and embrace creative expression in their work.
3. Content Overview and Modules Breakdown
The workshop is structured into several modules, each focusing on different aspects of writing with personality:
- Writing Basics: Explore fun punctuation, unforgettable rules, and intriguing facts about layout to set a solid foundation.
- Pop-py Seeds: Learn techniques to sprinkle onto your copy, making it pop and capture readers’ attention.
- Power Moves: Discover unconventional methods to compel readers to take action, backed by scientific principles.
- Punch-ups: Engage in over-the-shoulder edits that transform bland text into compelling copy.
- Checklists & Transition Lines: Access printable resources for final reviews before publishing, ensuring consistency and flair.
Additionally, participants receive bonus materials, including:
- Insult Generator: A playful tool to understand the mechanics of creative language.
- Real-time Edits: Live editing sessions demonstrating the application of workshop principles.
- Permission to Break Rules: Encouragement to let go of rigid writing norms and embrace a more fluid, expressive style.
4. Benefits of the Write More Personality-er Workshop
Enrolling in this workshop offers numerous advantages:
- Immediate Application: The 90-minute format allows for quick learning and instant implementation of techniques.
- Enhanced Engagement: Writers can expect their content to become more engaging, leading to increased reader interest and loyalty.
- Versatility: The skills acquired are applicable across various writing forms, including blogs, emails, sales pages, and more.
- Confidence Boost: By embracing a unique voice, writers often find renewed confidence in their craft.
- Comprehensive Resources: The inclusion of checklists, transition lines, and other tools ensures sustained improvement beyond the workshop.
5. Target Audience for the Write More Personality-er Workshop
This workshop is ideal for:
- Copywriters: Professionals aiming to make their copy more engaging and effective.
- Content Creators: Individuals producing blogs, articles, or social media content seeking to captivate their audience.
- Marketers: Those looking to develop a memorable brand voice that stands out in the market.
- Business Owners: Entrepreneurs wanting to connect more deeply with their audience through personalized messaging.
- Aspiring Writers: Newcomers to writing who wish to develop a distinctive and compelling style from the outset.
6. Conclusion
The Write More Personality-er Workshop by Justin Blackman offers a comprehensive and engaging approach to enhancing one’s writing. By focusing on injecting personality into content, the workshop empowers writers to create memorable and impactful narratives. Whether you’re a seasoned professional or just starting, this workshop provides valuable insights and practical tools to elevate your writing and connect more authentically with your audience.
For a deeper insight into the workshop and its benefits, you might find the following video interview with Justin Blackman informative: