Goals of the Course

The main goal of Killer Cold Emailing is to help freelance writers secure their first high-paying clients using the power of cold emailing. The course guides students through a step-by-step process, providing them with the tools necessary to reach out effectively to potential clients, craft compelling emails, and ultimately, land paying gigs.

Beyond cold emailing, the course also aims to equip learners with a well-rounded understanding of how to build a freelance writing business. This includes defining a profitable niche, creating a strong portfolio, setting up a website that attracts clients, and marketing your services on social media platforms. By the end of the course, students will be able to confidently pitch themselves to businesses and clients and establish a sustainable writing career that they control.

Content Overview and Modules Breakdown

Killer Cold Emailing offers a well-organized curriculum that covers various aspects of cold emailing and building a successful freelance writing career. The course includes the following key modules:

• Creating a Freelance Writer Website: A freelance writer’s website is crucial for attracting clients and showcasing your work. In this module, students learn how to set up a simple yet professional website using Weebly. The course includes video tutorials and checklists to guide you through the process of creating a site that positions you as an expert and convinces clients to hire you.
• Choosing a Profitable Freelance Writing Niche: Not all writing niches are equally profitable. This module helps students identify which niches align with their skills and interests while offering good potential for paid work. By narrowing your focus, you can target specific industries and become a sought-after writer in that niche.
• Finding Target Clients: Cold emailing only works if you’re emailing the right people. This module teaches students how to identify their ideal clients and locate their contact information, ensuring that cold emails are sent to decision-makers who have a need for their services.
• Crafting Effective Cold Emails: Perhaps the most important part of the course, this section teaches how to write cold emails that stand out in a crowded inbox. Students learn how to make their emails personalized, concise, and compelling—ultimately increasing their chances of receiving a response and securing a client.
• Mastering Client Phone Calls: Cold emailing often leads to phone calls, which can be intimidating. This module walks students through the process of handling client calls, including tips for overcoming nerves and negotiating rates.
• Marketing on Social Media: The course doesn’t stop at cold emailing. This module covers how to market your services on social platforms like LinkedIn, Twitter, and Instagram. By building a strong online presence, students can attract more clients without relying on email outreach alone.

In addition to these core modules, students also gain access to numerous resources, such as:

• Cold emailing templates to help jumpstart outreach efforts.
• A cold emailing spreadsheet for tracking responses and follow-ups.
• Sample writing portfolios and niche-specific writing samples to help you build a compelling portfolio quickly.
• A Facebook Mastermind Group for ongoing support and networking with other students and Jorden Makelle herself.

This combination of resources, video tutorials, and step-by-step instructions ensures that students have everything they need to succeed in cold emailing and freelance writing.

Benefits of Killer Cold Emailing

Killer Cold Emailing provides numerous benefits to freelance writers, making it a highly recommended course for anyone looking to break into the industry or increase their client base:

• Actionable, Proven Strategies: Unlike other courses that focus on theory, this course provides clear, actionable steps that students can implement right away. From writing cold emails to setting up a portfolio, every lesson is designed to produce tangible results.
• Self-Paced Learning: The course is designed for flexibility, allowing students to learn at their own pace. Whether you’re working full-time or transitioning to freelance writing as a side hustle, the course can be completed on your own schedule.
• Increased Earning Potential: By applying the strategies taught in this course, many students have seen significant increases in their freelance writing income. Some have reported landing contracts worth thousands of dollars after sending a few cold emails, while others have secured long-term clients.
• Real-World Results: The course is not just a collection of tips—it’s a proven method that has helped numerous students succeed. Testimonials from students such as Stephanie, Nabeel, and Cierra demonstrate the real-world impact of the course, with students earning as much as $15,000 in just a few months after completing it.
• Ongoing Support: The course includes access to a supportive community through the exclusive Facebook Mastermind Group. This is where students can ask questions, get feedback on their cold emails and portfolios, and network with others who are on the same path. Jorden Makelle is also active in the group, offering advice and answering questions to help students succeed.

Target Audience for Killer Cold Emailing

Killer Cold Emailing is ideal for:

• Beginners: If you’re just starting out in freelance writing and have no experience, this course provides a clear roadmap to get your first clients and earn money from your writing.
• Freelancers Who Want to Scale: If you’ve been freelancing for a while but are struggling to get high-paying clients, this course can help you refine your outreach strategy and land better opportunities.
• Writers Looking for Independence: If you’re tired of bidding on low-paying jobs or relying on content mills, this course shows you how to build a freelance writing business where you set your rates and work with clients directly.

The course is also suitable for those without a formal degree or extensive writing samples, as it focuses on building a portfolio and skills from scratch. As long as you’re motivated to learn and apply the strategies, you’ll be able to succeed.

Conclusion

Killer Cold Emailing offers a step-by-step guide to building a successful freelance writing career through cold emailing. With its actionable strategies, in-depth lessons, and a supportive community, it’s the perfect course for anyone looking to land high-paying writing clients. Whether you’re a beginner or an experienced freelancer looking to scale, the course’s practical approach will provide the knowledge and resources you need to succeed. By applying the methods taught in the course, you can confidently take control of your freelance business and start attracting clients who value your work.