Introduction to the Product/Course
Inbound Sales Ninja is a 4-week live cohort-based training program created by Daniel Bustamante and Matthew Brown. It’s designed to help business owners, consultants, freelancers, and content creators build a high-performing inbound sales engine without relying on cold outreach or paid advertising. The program combines real-time instruction, ready-to-deploy templates, and AI-powered tools to help participants generate leads and close high-ticket clients using platforms like LinkedIn, email, and organic content marketing.
The course draws on the creators’ hands-on experience in digital marketing and sales, offering not only tactical instruction but also practical tools to immediately implement what’s taught. The central idea is to help students build a predictable system for capturing interest, nurturing prospects, and closing sales—all from inbound traffic generated organically.
Goals of the Product/Course
The core goal of Inbound Sales Ninja is to help individuals and businesses develop and deploy a fully functional inbound sales system within just four weeks. Unlike many theory-heavy sales courses, this one emphasizes action and execution. Each week, participants are guided through implementation-focused sessions that result in a tangible component of their sales system being completed.
Additional goals of the course include:
- Developing effective social-selling funnels that bring in leads through value-based engagement instead of aggressive cold pitching.
- Optimizing personal branding on LinkedIn to convert views and engagement into inbound interest from potential clients.
- Building high-converting landing pages and email sequences that work around the clock to turn attention into appointments and sales.
- Creating compelling content that not only builds audience trust but also gently guides followers toward offers and services.
- Harnessing automation and AI tools to streamline content creation, email writing, and funnel deployment without losing the personal touch.
- Fostering community and peer learning through live sessions and a private Slack group where members can get feedback and collaborate.
Content Overview or Modules Breakdown
The course is structured over four weeks, with each week focusing on a specific element of the inbound sales process. Each module includes a live Zoom session, accompanying text-based material, fill-in-the-blank templates, and AI-enhanced tools. Here’s a breakdown of what each week covers:
Week 1: Audience & Offer Clarity
The first week is dedicated to identifying your target audience and refining your offer so it resonates with their pain points. You’ll learn how to position yourself as a trusted advisor in your niche and craft messaging that speaks directly to the needs of your ideal client. By the end of this module, you’ll have a crystal-clear client avatar and offer statement ready for use across platforms.
Week 2: Building Your Inbound Funnel
This week focuses on constructing your inbound funnel architecture. You’ll map out how content drives to lead magnets, how leads are nurtured through emails or direct messages, and how these touchpoints lead to bookings and conversions. Students receive plug-and-play funnel templates they can modify for their niche.
Week 3: Content & Messaging Engine
In week three, the course dives deep into content strategy. You’ll learn how to consistently produce high-performing LinkedIn posts, emails, and social content that attract ideal clients. The instructors provide swipe files and AI prompts for content that converts without sounding robotic. This module ensures you always have fresh ideas that tie back to your funnel and offer.
Week 4: Systems, Scaling & Automation
The final module is all about scaling. You’ll learn how to automate parts of your funnel using email autoresponders, lead tagging, and behavior-triggered campaigns. You’ll also explore strategies for scaling your inbound engine while maintaining authenticity and connection with leads. By the end of this week, your inbound system is not only live but built to grow.
Bonus Materials
- AI Prompt Library: Pre-written prompts to help you generate LinkedIn posts, email sequences, and landing page copy fast.
- Funnel Templates: Designed layouts for opt-ins, thank-you pages, webinar registrations, and sales pages.
- Sales Scripts: Seven proven scripts for engaging prospects via email, LinkedIn DMs, or webinars.
- Newsletter Blueprint: Includes welcome series and monetization frameworks for long-term email growth.
Benefits of the Product/Course
Inbound Sales Ninja offers numerous benefits to participants, whether they’re brand new to sales or seasoned professionals looking to optimize. Here are some of the standout advantages:
- Fast Implementation: The course is built to produce results within four weeks by emphasizing done-with-you support, live builds, and action prompts.
- Lifetime Access to Materials: All live calls are recorded, and all templates and tools are available for lifetime access, ensuring you can revisit the material whenever needed.
- Hands-on Learning: With cohort-based learning and direct guidance from the creators, students gain clarity and momentum quickly.
- Templates & AI Tools: The course includes dozens of customizable assets to speed up content creation, email automation, and funnel development.
- Real Revenue Potential: Participants are expected to build a complete inbound engine capable of generating clients during or shortly after the program.
- Supportive Community: Access to a private Slack group fosters engagement, accountability, and support among peers.
Target Audience for the Product/Course
Inbound Sales Ninja is best suited for professionals who already have an offer or business and are looking to grow through organic sales systems. This is not a course for someone starting from scratch with no service, product, or audience. It is especially valuable for:
- Consultants and coaches who rely on high-ticket client acquisition.
- Freelancers who want to attract leads without pitching cold DMs every day.
- Creators and educators who publish regularly and are looking to monetize content.
- Entrepreneurs who need an automated yet personalized funnel system.
- LinkedIn content creators with an existing audience but no clear sales mechanism.
If you’re already publishing online, especially on platforms like LinkedIn or Twitter, and you have something to sell, this course gives you a structured roadmap to convert attention into revenue efficiently and authentically.
Conclusion with a Summary
Inbound Sales Ninja is a high-impact, implementation-focused program designed to help professionals install a working inbound sales system in just four weeks. By combining live instruction with proven frameworks, fill-in-the-blank templates, and cutting-edge AI tools, Daniel Bustamante and Matthew Brown have created a program that delivers real results in real time.
Whether you’re a coach, consultant, or creator with a product or service, this program provides a clear path from content to client. It replaces the need for cold DMs, confusing funnels, or costly paid ads with a simple, repeatable system that grows your business with content, conversations, and conversions.
With lifetime access to materials, community support, and a curriculum that emphasizes execution over theory, Inbound Sales Ninja is an ideal choice for professionals ready to generate predictable revenue through inbound marketing—fast.