Introduction to the Product/Course

Design Day Blueprint is a comprehensive online course created by Bailey Thibodeaux, founder of Honeywave Creative, designed to teach web and brand designers how to plan, sell, and deliver full website or brand projects in a single day. The course provides a detailed blueprint for running a streamlined, profitable, and repeatable “one-day design” business model, eliminating the drawn-out multi-week or multi-month project timelines common in traditional design workflows. It aims to help designers simplify their process, raise their rates, and deliver high-quality results quickly while regaining time, freedom, and avoiding burnout. Bailey Thibodeaux, an experienced and award-winning brand and website designer, developed this course based on her personal journey and practical experience in offering high-value design services efficiently.

Goals of the Product/Course

The main objectives of Design Day Blueprint are to empower designers to create and deliver high-quality websites or brand identities in just one day. The course aims to help designers:

• Deliver full projects in a single day: dramatically reduce project timelines compared to traditional methods.
• Create an irresistible, premium offer: design a one-day service that attracts high-paying clients.
• Implement a repeatable system: manage everything from offer creation, client preparation, project execution, to post-project support.
• Increase income potential: raise prices per project by offering an efficient, high-value service.
• Reduce burnout: avoid long projects and scope creep by following a clear, structured workflow.
• Build a scalable business model: implement processes that allow for consistent delivery of design projects without compromising quality or personal time.

Content Overview / Modules Breakdown

Design Day Blueprint is organized into six core modules, supplemented with optional bonus content and access to a supportive community. Each module guides designers step by step, from offer creation to marketing and client acquisition.

• Module 1: Craft & Price Your Irresistible Design Day Offer
  This module helps designers define exactly what they will deliver in a Design Day, set pricing, and position their offer to attract ideal clients. It focuses on creating a clear scope, identifying deliverables, and differentiating the offer from standard multi-week projects.
• Module 2: Systems That Sell
  Covers backend systems, including client onboarding, tools, and automations to streamline communication and project management. The goal is to create a professional, smooth workflow that supports rapid project delivery.
• Module 3: Pre-Game Like a Pro
  Focuses on client preparation before the Design Day. This includes gathering content, assets, and logins, conducting prep calls, and setting clear boundaries to ensure the design day runs smoothly without delays.
• Module 4: The Design Day Game Plan
  The core module that provides a step-by-step guide for executing the actual Design Day. It teaches pacing, handling revisions, addressing unexpected issues, and delivering a complete, high-quality project by the end of the day.
• Module 5: Post-Day Support & Long-Term Strategy
  Guides designers on client offboarding, post-day communication, support periods, and setting up future engagements. This module ensures that a one-day project can turn into repeat business and long-term client relationships.
• Module 6: Marketing & Booking Out Your Design Days
  Teaches strategies to attract clients, market the one-day offer effectively, and maintain a consistent pipeline of bookings. Covers pitching the offer confidently and attracting premium clients even without a large audience.

Additional features include access to a private community, lifetime access to course materials, recordings of live Q&A sessions, and guest expert trainings on marketing, contracts, and other business essentials. There is also an optional module covering brand identity Design Days, including logo creation, color palettes, fonts, and collateral design, all deliverable in a single day.

Benefits of the Product/Course

Design Day Blueprint offers numerous benefits for designers who implement its system:

• Speed and Efficiency: Ability to deliver full websites or brand identities in one day, significantly faster than traditional workflows.
• Increased Revenue: High-value, one-day services allow designers to charge premium rates, increasing income per project.
• Repeatable Process: Provides a structured, scalable system, reducing stress and ensuring consistent results.
• Work-Life Balance: Streamlined workflow and single-day projects allow for more personal time, reducing burnout and improving lifestyle flexibility.
• Community and Support: Access to a private community, templates, workflows, and expert advice enhances learning and application of the course content.
• Scalability: The process allows for multiple high-paying Design Days without compromising quality or overextending the designer.
• Certification Opportunity: Students can become Design Day Certified after completing the course and successfully delivering their first Design Day, adding credibility and trust for future clients.

Target Audience for the Product/Course

Design Day Blueprint is ideal for established web and brand designers who have experience working with paying clients and are looking to streamline their processes. The target audience includes:

• Designers frustrated with long project timelines and slow feedback.
• Designers who want to offer premium services at higher rates.
• Freelancers or agency owners seeking a repeatable and efficient workflow.
• Designers aiming to balance work with lifestyle flexibility and avoid burnout.
• Professionals who want to implement a proven business model that scales client work effectively.
• Designers seeking both design execution and business growth strategies, including marketing and client acquisition.
• Designers looking for community support, templates, and expert guidance to enhance their design business.

Conclusion with a Summary

Design Day Blueprint is a comprehensive course designed to transform how designers approach client projects, shifting from lengthy, traditional design timelines to a highly efficient, high-value one-day delivery model. It equips designers with a structured system covering offer creation, client preparation, execution, post-day support, marketing, and client acquisition. By following the course, designers can increase revenue, improve work-life balance, reduce burnout, and implement a scalable, repeatable process that attracts premium clients. Optional modules expand the service to brand identity projects, and certification opportunities provide additional credibility. Overall, the course is a business transformation for designers seeking speed, efficiency, profitability, and lifestyle freedom while maintaining high-quality results in every project.

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